News

Mattel And Alibaba Group Form Global Strategic Partnership

Mattel And Alibaba Group Form Global Strategic Partnership

14 February 2017
EL SEGUNDO, Calif. and HANGZHOU, China, Feb. 14, 2017 -- Mattel, Inc. (NASDAQ: MAT), the leading global childhood play and development company, today announced a new strategic partnership with Alibaba Group (NYSE: BABA), the world's largest online and...

Mattel Announces Upcoming Events

08 February 2017
EL SEGUNDO, Calif., Feb. 8, 2017 -- Mattel, Inc. (NASDAQ: MAT) today announced that the company's management team will host securities analysts for a business overview, followed by a tour of Mattel's toy gallery at the 2017 American International Toy...
Mattel Focuses On Dad With New Barbie® Campaign

Mattel Focuses On Dad With New Barbie® Campaign

23 January 2017
EL SEGUNDO, Calif., Jan. 23, 2017 /PRNewswire/ -- Today, Mattel, Inc. launched a new articulation of the Barbie "You Can Be Anything" campaign focused on inspiring and nurturing the limitless potential in every girl. The new spots, which feature real...
American Girl(R) Brings Joy To Every Girl This Holiday Season

American Girl(R) Brings Joy To Every Girl This Holiday Season

18 October 2016
MIDDLETON, Wis., Oct. 18, 2016 -- American Girl has something special for every girl's holiday wish list—from newly released dolls that inspire girls to lift their voices and be a good friend to new movie specials, advice books, construction sets, and cooking kits that are sure to engage and entertain all season long!