Mattel Helps Researchers Develop a Deeper Understanding of Why Play Matters with Inaugural Research Grants
Mattelis funding four research endeavors to explore the role play serves in the cognitive, emotional and social development of children.
Matteladvocates for play in the everyday life of children to enhance their learning and development.
The first four inaugural grants have been awarded to
Wesleyan University ($25,000)
Understanding the Power of Play: Study will focus on assessing the cognitive benefits of independent, self-directed play with toys.
University of California Los Angeles ($20,000)
Mother-Child Play Interactions With and Without Toys: The Impact of Toys on the Development of Language, Social and Cognitive Skills: Study will examine the benefits of toy play and will identify mechanisms of change in mother-child interactions during a critical stage of development.
Claremont Graduate University(in-kind resources — Imagination Center)
The Influence of Play Platform, Age, and Executive Functioning Skills: Study will investigate the impact of playing with emerging play platforms on children's comprehension of material, as well as the extent to which executive functioning skills contribute to children's comprehension.
Temple University ($15,000)
Exploring Contextual and Play Material Constraints on Creative Thinking and Problem Solving in Early Childhood: Study will explore the impact of play-based (free play, guided play) and didactic instructional approaches on children's problem-solving and creativity, as well as examines how toy structure during free play influences children's play behaviors and creative problem-solving.
"While we know that play is extremely beneficial for a child's
development, we also know that with busy schedules children have less
time to simply play and use their imaginations," said Dr.
"I am thrilled that we were awarded one of the
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As the worldwide leader in play, the
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