News

Mattel And WWE® Launch Girls Product Line

Mattel And WWE® Launch Girls Product Line

20 July 2017
EL SEGUNDO, Calif., and STAMFORD, Conn., July 20, 2017 -- Mattel and WWE are launching a girls' product line that features the first-ever fashion dolls of Nikki and Brie Bella, Sasha Banks, Natalya, Charlotte Flair, Becky Lynch, Alicia Fox and Eva...
Mattel Launches New Franchise Enchantimals(TM)

Mattel Launches New Franchise Enchantimals(TM)

18 July 2017
EL SEGUNDO, Calif., July 18, 2017 -- Mattel reveals a new brand franchise, Enchantimals™, a fantastical world celebrating the special bond between kids and animals, as pets are often a child's very first bestie. Enchantimals joins the Mattel girl's...
Barbie® Brand Reveals Most Diverse Ken® Lineup To Date

Barbie® Brand Reveals Most Diverse Ken® Lineup To Date

20 June 2017
El Segundo, CA/June 20, 2017 – Today Barbie® announced the expansion of its Fashionistas® line with 15 new and diverse Ken® dolls, featuring three body types – slim, broad and original – and a variety of skin tones, eye colors, hairstyles and modern...

Mattel To Host Investor Day In New York City

09 May 2017
EL SEGUNDO, Calif., May 9, 2017 -- Mattel, Inc. (Nasdaq: MAT) today announced that the company's management team will host securities analysts for a strategic business overview during its Investor Day in New York City on Wednesday, June 14, 2017, at...